6 steps to run ads to increase TikTok followers fastest interaction

HT Vũ Ngọc 30 Mar, 2025 Tiktok Marketing

TikTok Follow Growth Ads is a popular advertising method chosen by individuals and businesses to connect with a broader audience and enhance the credibility and professionalism of their TikTok accounts. So, what exactly are TikTok Follow Growth Ads? How can you run these ads efficiently while minimizing costs and maximizing results? In this guide, we’ll walk you through 7 optimized steps to successfully running a TikTok Follow Growth campaig

What is TikTok Follow Growth Advertising?

TikTok Follow Growth Ads is a form of marketing on the TikTok platform aimed at rapidly increasing the number of followers for an advertiser’s TikTok account.

These ads appear on the “For You” page of TikTok users and can be targeted based on various criteria such as age, gender, location, and interests.

Why Should You Run TikTok Follow Growth Ads?

Running TikTok Follow Growth Ads provides several benefits, including:

Brand Awareness Boost – Unlike other social media platforms, TikTok’s algorithm prioritizes user interests when recommending content on the For You Page (FYP). Accounts with more followers are more likely to be featured and trend, increasing brand visibility.
Increased Credibility – Users tend to trust and engage with accounts that have a high follower count, assuming they provide high-quality and engaging content.
Higher Engagement Rates – Followers contribute to video engagement, leading to more likes, comments, and shares. The more engagement your videos get, the greater the chances of attracting new organic followers.
Better Conversion Rates – A higher follower count improves conversion potential by helping videos reach audiences genuinely interested in your products or services. This increases the likelihood of potential customers making purchases.

What You Need to Prepare for TikTok Follow Growth Ads

Before running a TikTok Follow Growth campaign, ensure you have the following:

Email Address

You need a personal or business email to register a TikTok Ads account. Save your email details as all TikTok account-related updates and support messages will be sent there.

Optimize Your TikTok Profile

Your TikTok profile represents your brand. An optimized profile helps TikTok recognize your content niche and improves SEO rankings.

Key profile elements to focus on:

Username – Should include your brand or product name.
ID – Choose an easy-to-remember and brand-specific ID.
Profile Picture – Clear and brand-representative, consistent across social media platforms.
Bio – Utilize the 80-character limit effectively with key brand details and a call-to-action (CTA).
Privacy Settings – Set the account to public and allow direct messages.
Content Strategy – Create engaging, unique, and trending content.

Đầu tư nội dung: Sáng tạo những nội dung thú vị, độc đáo và bắt trend.

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Debit Visa/Mastercard

TikTok enforces strict criteria for payment methods and requires 100% upfront payment before running ads. Therefore, you should prepare both Debit Visa and Mastercard to ensure a smooth process when launching TikTok Follow Growth Ads.

TikTok Agency Account

A TikTok Agency Account gives you access to all TikTok advertising features and tools, including the latest ad formats and business-specific functions.

Additionally, if any issues arise during the campaign, the agency will provide quick support, helping you create a more effective TikTok Follow Growth Ad campaign.

6 Steps to Running TikTok Follow Growth Ads

To efficiently launch a TikTok Follow Growth Ad, follow these six essential steps:

Step 1: Create a TikTok Ads Account

Creating a TikTok Ads account is a prerequisite to launching TikTok Follow Growth Ads. Check out the article “How to Create a TikTok Ads Account in Just 2 Minutes” for a step-by-step guide on setting up your TikTok Ads account quickly and efficiently.

Go to TikTok for Business
Register an ad account using your prepared email
Fill in your business details as required by TikTok
Check the box to agree to TikTok’s Commercial Terms of Service, Ad Policy, and Payment Policy
Click Register to complete your TikTok Ads account setup

Step 2: Choose Your Campaign Objective

After logging into your TikTok Ads account, you will see three campaign objectives under the “Campaign” section. Select “Community Interaction” as your objective.

Step 3: Select Your Target Audience

Under “Who can see your ad?”, TikTok offers two audience targeting options:

Automatic Targeting: TikTok optimizes the audience selection automatically.

Custom Targeting: Manually define your audience based on:
- Demographics: Gender, age, language
- Interests: Content preferences
- Behavior: Interaction type (views, likes, comments, shares)
- Device Settings: Operating system, network type

Tip: Optimize your budget based on the campaign duration. Avoid setting a low budget with a long campaign period, as this may lead to ads not spending properly and reduced effectiveness.

Step 4: Set Up Ad Information

When filling in the ad information, you will need to provide details in three sections. However, for TikTok Follow Growth Ads, you only need to complete the following two:

Display Name: This is the profile name displayed at the bottom left of the ad. Choose a short name to avoid overlapping with the video or ad content.
Call to Action (CTA): This button allows users to directly interact with your ad. Select the most relevant CTA button based on your campaign goal to ensure clear communication with potential followers.

Step 5: Upload & Optimize Ad Content

There are two ways to upload ad content:

Using a TikTok Account: You must log in to your TikTok account and select the video you want to promote.
Using TikTok Ads Manager: You can manually upload a video or image for the ad. For the best quality, upload content via a computer.

Ad Content Requirements:

Aspect Ratio: 1:1, 16:9, or 9:16
File Size: Up to 500MB for videos and 50KB for images
Resolution: At least 720x1280px, 640x640px, or 1280x720px
Supported File Types:
- Videos: .mp4, .mov, .mpeg, .3gp, .avi
- Images: .jpg, .jpeg, .png
Video Length: 5-60 seconds (recommended: 9-15 seconds)
Bitrate: ≥ 516kbps

After Uploading Your Ad Content, You Can:

Use TikTok’s Quick Optimization Tool: This tool enhances your ad video with effects and sound.
Preview the Ad on Mobile: Check if the display name, CTA button, or interaction icons block the content. If necessary, adjust the video or image before launching your ad.

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Step 6: Add Funds to Your Ad Account

Go to “Add Balance to Your Account”, enter your budget amount, and click “Add Now.”

Choose your payment method (Visa or Mastercard) and click “Continue.”

Enter your card details (16-digit card number, cardholder name, expiration date, and CVV).
Click “Make Payment” to complete the transaction.

Finally, hit “Submit” to finalize your ad setup.

Following these six steps, you can easily set up a TikTok Follow Growth Ad campaign. Be sure to monitor the campaign’s performance using TikTok Analytics and adjust the settings to optimize costs and maximize results.

Buybm365 Tips & 5 Tips to Optimize TikTok Follower Growth Ads

If you focus solely on increasing TikTok followers through advertising, the results will only be short-term. Therefore, you should combine TikTok follower growth ads with the tips we suggest below.

#Tip 1: Identify Your Target Audience

Defining your target audience is crucial to ensuring that your TikTok follower growth ad reaches the right people who are interested and likely to engage with your product. To determine the right audience, conduct research and analyze them based on factors such as age, gender, interests, and trends.

This not only helps your ad reach the right potential customers but also allows you to create engaging videos that build real connections and interactions between your brand and your followers.

#Tip 2: Create Unique and Engaging Content

If you want your TikTok channel to grow sustainably, you need to invest in high-quality video and image content. To create engaging and attention-grabbing videos, consider the following suggestions:

Find ideas from other TikTok channels in the same niche or on social media platforms like Facebook and Instagram.
Develop videos based on popular themes such as real-life situations, humorous dialogues, or useful tips to better connect with TikTok users.
Focus on shooting skills and video length:
- One of the most important factors in making TikTok videos is composition and framing. Choose clear angles with proper lighting to create high-quality visuals.
- TikTok ads should ideally be between 9-15 seconds long and should not exceed 30 seconds. Ensure the first 3 seconds of your video are highly engaging to retain viewers. The longer viewers stay, the more TikTok’s algorithm will push your video to a wider audience.
Use effects and trending music: Prioritize trending songs or popular effects. You can explore current trends in TikTok’s Discover section to gather ideas for editing your videos. However, don’t just follow trends—choose music and effects that align with your video’s content and context.
Utilize hashtags: Hashtags are a powerful tool for boosting content reach. Using relevant hashtags increases the chances of your video being recommended on the For You Page (FYP), helping your TikTok follower growth campaign perform better.

#Tip 3: Post Content Consistently

One effective way to maximize your TikTok follower growth ad results is by posting consistently—at least 1 to 2 videos per day.

Additionally, pay attention to the golden hours when your audience is most active. Posting during these hours increases the chances of your video going viral, attracting more views, interactions, and followers.

Some popular golden hours for posting on TikTok:

6-8 AM
11 AM-12 PM
7-9 PM
10 PM-12 AM

#Tip 4: Increase Engagement with Users

Engaging with your audience is essential. Like their comments, reply to them, and even check out their videos. TikTok’s algorithm favors content with high creator-user interaction, pushing it to more users.

Additionally, engagement fosters a sense of connection and appreciation among followers. Consider these interaction methods:

Duets: Creating Duet videos helps build deep engagement with your audience, allowing you to form a strong community around your brand and attract more followers.
Challenges: Fun and creative challenges are an effective way to boost engagement and spread your brand’s message across TikTok.
Livestreams: TikTok’s Live Streaming feature allows real-time interaction with viewers, strengthening audience relationships and attracting a large number of TikTok users.

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#Tip 5: Collaborate with KOLs/KOCs

Hiring KOLs (Key Opinion Leaders), KOCs (Key Opinion Consumers), or influencers to promote your products/services may be more costly than standard ad campaigns. However, it gives your brand a better opportunity to reach the right audience more effectively.

Choose TikTokers whose image aligns with your brand and ensure they share the same target audience as your business. This strategy helps attract high-quality followers and improves conversion rates.

Conclusion

We hope this article has helped you understand the 6 steps to setting up a TikTok follower growth ad campaign, along with the best strategies to optimize your campaign for maximum effectiveness

If you need the most reputable payment method and advertising account provider, you can message the fanpage buybm365.com-Ads to receive advice from HT Media. In addition, you can follow the articles. Latest articles related to our Digital Marketing.

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