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What is BM? A Detailed Guide on How to Create a Facebook BM Account Easily

HT media - mh 24 Oct, 2024 Facebook Marketing

What is BM? A Detailed Guide on How to Create a Facebook BM Account Easily

“What is a BM account?” is a common question among new marketers. Essentially, it is a specialized management tool for businesses operating on Facebook. This article will help you discover what BM is, how to create a BM account, and key things to note when using BM!

BM is an indispensable tool if you want to run ads for your business. It not only makes managing your Fanpage easier but also integrates several other useful features, simplifying and enhancing your online business operations.

1. What is a BM Account?

A Business Manager (BM) account on Facebook is essentially a space where businesses can efficiently manage their operations. BM allows you to create multiple ad accounts, manage Fanpages, connect with partners, and oversee third parties running ads for your business.

In summary, Facebook BM serves as a hub for all the key accounts involved in business activities. Advertisers often use various types of accounts, such as Fanpages, ad accounts, and partner entities, to implement sales strategies.

BM accounts come in different versions like BM1, BM5, BM30, BM50, etc., where the number after “BM” indicates how many ad accounts can be created. Typically, larger businesses can open more ad accounts as they build trust and gain broader market visibility.

                                                                                                                                          See more products: Buy advertising accounts

2. What Are the Components of a BM Account?

After understanding what BM is, let’s explore the structure of a BM account!

A Facebook Business Manager (BM) account consists of three main components: Fanpage, Ad Account, and Members. Specifically:

  • Fanpage: At least one page.
  • Ad Account: At least one ad account.
  • Members: At least one user.

Once your BM account contains all these elements, you can start running ads. The person who creates the BM account is automatically assigned as an administrator. With this role, you have the flexibility to add new members and assign specific permissions to each account.

3. What Are the Benefits of Using a BM Account?

If you’re still unsure about the advantages of using a BM account for your Facebook ad campaigns, take a look at the following benefits:

  • Manage multiple ad accounts from a single BM account.
  • Easily share ad accounts with agencies or partners to assist with ad campaigns.
  • Access advanced advertising features that are more effective than using personal accounts.
  • Enhance trust and credibility for your business compared to individual accounts.
  • Lower risk of ad account suspension.
  • Faster support from Facebook’s team.
  • Centralized ad campaigns, preventing them from being scattered across the Newsfeed.
  • Expand collaboration opportunities by connecting with other businesses.
  • Efficient team management with detailed role assignments for each member.
  • Manage multiple Fanpages within a single interface.

4. How to Create a Facebook BM Account

Now that you understand what BM is, its structure, and its benefits, let’s explore how to create a BM account for your business!

Step 1: Log in to the personal Facebook account that will act as the administrator for the BM.
Step 2: Visit the “Create BM Facebook” link to begin the process.
Step 3: Fill in the required information:

  • Business Name: Enter your business name or your personal name.
  • Full Name: Provide your full name.
  • Email Address: Use an email address where you want to receive activation notifications.

Step 4: After completing the form, click Submit” > Check your email inbox and click the verification link > Your BM account will be successfully activated.

This simple process will allow you to manage your business operations and ad campaigns efficiently through Facebook Business Manager.

5. How to Use a Facebook BM Account

Here is a detailed guide for those who are new to using a BM account on Facebook.


5.1. Add a Fanpage from Your Personal Account to BM

If you already have a Fanpage, you can add it to your BM account by following these steps:

Step 1: Go to the Pages section, where you will see three options:

  • Add a Page
  • Request Page Access
  • Create a New Page

Step 2: Select Add a Page to integrate your existing Fanpage into the BM account.

This process allows you to centralize the management of your Fanpages and streamline your business operations within the Facebook Business Manager platform.

  • Step 3: Enter the link of the Fanpage or select it from the list of pages you manage, then click Add Page to complete the process.

5.2. Create a New Fanpage from Your BM Account

If you don’t have a Fanpage yet, you can easily create a new one directly within Business Manager. Here’s how:

Step 1: Go to the “Pages” section and select “Add”, then choose “Create a New Page.”

Step 2: When selecting a category, make sure to choose the appropriate Page category that aligns with the field you want to develop, as this will help optimize the features on your Fanpage.

Step 3: After completing the setup process, the new Fanpage will appear in the “Pages” section under Business Settings. You can click on “View Page” to fine-tune the information for your Fanpage.

This allows you to establish a new online presence and effectively manage it through your Business Manager account

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 Bạn có thể nhấp vào "Xem trang" để tinh chỉnh thông tin cho Fanpage

To create a strong initial impression for your Fanpage, the first important step is to update the cover photo and profile picture. You can design these images or take photos that align with the field you wish to operate in.

Additionally, updating detailed information for your Fanpage in the “Edit Info” section is crucial. This information helps optimize the SEO for your Fanpage, increasing the chances of your Page appearing at the top of user search results.

5.3. Add Administrators to Your Fanpage

Step 1: Go to “Page Management” > Select “Settings.”
Step 2: Choose Page Roles > Enter the name or email of the Facebook account you want to assign as an administrator.
Step 3: Assign appropriate permissions based on each member’s role:

  • Administrator: Has full control over the Fanpage, can send messages, create ads, post as the Page, view the activities of other admins, and add new members.
  • Editor: Can edit, post, and send messages as the Page, create ads, view Page insights, and see the activities of other admins.
  • Moderator: Can delete or respond to comments, send messages as the Page, view the activities of other admins, create ads, and view Page insights.
  • Advertiser: Can only create ads, view the activities of admins in posting and commenting, and view Page insights.
  • Analyst: Can see the activities of admins in posting and commenting, and view detailed insights on the Fanpage.

This structure allows you to effectively manage your Fanpage by distributing responsibilities according to each member’s role and expertise.

Thêm quản trị viên cho Fanpage

5.4. Create an Ad Account

Each Facebook BM account is allowed to create a specific number of ad accounts, which depends on the credibility of the business. So, what does adding an ad account to BM mean, and how can you do it? Let’s find out!

Step 1: Go to Business Settings > Accounts > Ad Accounts.
Step 2: Click “Add” and then select “Create a New Ad Account.”
Step 3: When the new window appears, fill in the required information, including:

  • Account Name
  • Time Zone
  • Currency (usually VND)

Step 4: In the “This account is for” section, select “My business” and click “Create.”
Step 5: Choose your BM account and assign the highest permission level, which is “Admin Access” > Click “Assign” to complete the process.

Tạo tài khoản quảng cáo trên BM

6. Conclusion

We hope that this article has helped you understand what BM is and how to create a Facebook BM account easily. Be sure to apply this valuable knowledge to your advertising efforts for your business and achieve significant profits!

If you need the most reputable payment method and advertising account provider, you can message the fanpage buybm365.com-Ads to receive advice from HT Media. In addition, you can follow the articles. Latest articles related to our Digital Marketing.

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