TikTok LIVE Billboard: The Secret of Live Streaming Behind Huge Revenue

The success of top sellers like Hà Linh, the “Livestream Warrior,” and Phạm Thoại, the “Order King,” has proven the immense power of livestreaming on TikTok Shop. But how can sellers keep viewers engaged? How can they ensure that viewers grasp key promotions or live content within the first 3 seconds? The secret lies in TikTok LIVE Billboard—a feature that many overlook. Let’s explore this game-changing “advertising board” on TikTok!

What is TikTok LIVE Billboard?

TikTok LIVE Billboard is a powerful tool that allows sellers to display key information, highlight featured products, and promote special offers throughout a TikTok Shop livestream. This tool eliminates the need to repeatedly explain details, saving time while keeping viewers engaged.

Furthermore, this feature allows sellers and creators to actively design eye-catching templates, including dimensions, highlighted product images, exclusive promotions, giveaways, and more. By using the TikTok LIVE billboard template, you can customize and adjust the content as desired, creating an engaging livestream interface that highlights key information to attract viewers, increase viewer retention rates, and drive engagement.

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Why Should You Use TikTok LIVE Billboard?

Instead of repeatedly announcing promotional information and exclusive discount codes, you can now maximize your livestream time with TikTok LIVE billboard to cater to audience demands. Let’s explore the benefits TikTok LIVE billboard brings!

• Increase conversion rates and watch time: A well-designed, standout billboard helps viewers quickly grasp key promotions, exclusive deals, and product details.
• Attract more viewers to your livestream: A billboard that “hits” the viewer’s needs is an effective way to draw in more audience members and gain more interactions. Creating an appealing visual with essential information can spark curiosity and bring in thousands of orders.
• Reduce livestream support costs: By integrating TikTok LIVE billboard, you can minimize complex edits like pinning discount codes, updating promotions, or repeating announcements. This saves time and effort while ensuring a smooth livestream.
• Maximize the TikTok livestream experience: TikTok LIVE billboard enables you to effectively communicate essential information, capture viewers’ attention, and boost engagement rates.

TikTok LIVE billboard is undeniably a powerful tool to attract an audience to your livestream. Notably, this feature is currently exclusive to sellers, while content creators do not yet have access. Additionally, using this feature can help you avoid violating TikTok Shop livestream regulations.

How to Set Up TikTok LIVE Billboard?

At present, TikTok LIVE billboard is still a relatively new feature that many people are unaware of, overlook, or do not know how to use. In reality, setting up TikTok LIVE billboard is extremely simple—just follow these steps:

Step 1:

Open the TikTok app and start creating a livestream.

Step 2:

You can set up the billboard before or during your livestream. In the LIVE Shopping section, select Billboard:

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Step 3:

Choose a template and edit it according to your preferences and industry:

Step 4:

If you do not want to use a preset template and prefer to upload your own billboard images, switch to the “Upload” section:

Important Notes:

• The number of billboards is limited to a maximum of 100 images.
• Billboards can only be displayed during a livestream and can be changed at any time.

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Step 5

On the “Billboard” screen, simply click “Display” to complete the setup. If you want to remove the billboard, just return to the “Billboard” screen and select “Cancel”.

Additionally, you can set the billboard to automatically appear in future livestreams by selecting “Auto-display”:

Conclusion

This guide provides the ultimate strategy for boosting TikTok sales and securing thousands of orders using the TikTok LIVE Billboard—a tool that takes TikTok livestream selling to the next level. Explore more features of TikTok LIVE Billboard and unlock the full potential of your TikTok livestream experience.

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