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How to Quickly Increase Facebook Likes That You Shouldn’t Miss

HT Vũ Ngọc 13 Feb, 2025 Facebook Marketing

Are you running a business on Facebook and looking to increase your likes for free? Don’t miss this article! We’ll share with you the fastest and most effective ways to boost likes on your fan page. Let’s dive in!

1. The Fastest Ways to Increase Facebook Likes

Facebook has become one of the most popular sales channels for businesses, regardless of size. Selling on Facebook is often the first idea that comes to mind when you have a startup budget of just 2 million VND. Even if you have hundreds of millions, you definitely won’t overlook such a potential market like Facebook.

Among various concerns, increasing likes on a Facebook fan page is something many people focus on. It’s not just a vanity metric—each like represents an opportunity to reach potential customers. So, forget about wasting money on fake likes and start applying these simple yet surprisingly effective strategies to grow your Facebook likes organically.

1.1. Always End with a Question

Ending your posts with a question encourages conversations with your fans. When they start engaging by commenting, it leads to positive interactions.

According to a survey by G/O Digital, asking questions attracts more comments on fan pages. Specifically, questions containing words like “should,” “which one,” or “who” receive more engagement compared to questions like “how,” “why,” or “where.”

The key to an effective question is that users should be able to answer with just one word or an image. Questions that require deep reasoning or long explanations often don’t get much engagement. This makes it one of the best ways to increase likes on your Facebook posts.

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Now, instead of simply posting a link and introducing it, try posting a simple question to gather opinions and attract the attention of potential customers. This approach makes them more interested in your posts, which can naturally increase the number of likes on your fan page.

1.2. Creating a Positive Impression to Increase Fan Page Likes

Building a positive impression is something every brand strives for to win the favor of its fans. If you want to increase your fan page likes for free—in other words, if you want people to like and interact with you—your status updates should make them feel good about you.

We call these types of status updates the “Love Your Mom” posts. These are posts that evoke emotions, positivity, and relatability, making your audience more engaged and willing to like and share your content.

On a parenting page for homeschoolers, a status update was posted as follows:

“Did you know that on this day in 1887, Anne Sullivan began teaching Helen Keller—a 6-year-old deaf and blind girl with a ‘rebellious’ personality—to create a miracle? Like this post if you believe that everyone has the potential to achieve greatness with the right teacher.”

It’s no surprise that this status update received a massive amount of traffic to the website’s homepage, with an engagement rate of over 2.5%, along with a rapid increase in Facebook likes. This type of positive message makes people feel good about their actions and encourages them to engage.

Read more: How to create a Facebook Fanpage from scratch for online sellers.

1.3. Regularly Update Your Status to Increase Fan Page Likes

One of the best ways to increase Facebook fan page likes for free is by frequently updating your status. This creates more opportunities for your page to reach a wider audience. Naturally, the appeal of your content—whether it’s text, images, links, or videos—plays a crucial role in determining whether people will like your fan page.

In other words, through your status updates, you need to show users why they should click “Like” and follow your fan page.

Secrets to Writing a Status That Gets Lots of Likes and Engagement:

  • Regularly Share Useful Content:

You should frequently update new content and share valuable information to attract likes and shares. You can quote famous people or share viral videos that are trending on social media.

  • Set Your Posts to Public

To gain real Facebook likes, you need to keep your posts open to the public. This allows visitors to see all your content, helping them decide whether to like, share your post, or follow your fan page.

  • Post Funny Images

A humorous image, an engaging video, or a high-quality link can make for excellent status updates on your Facebook page. One of the best ways to increase free fan page likes is by posting shareable content.

For example, you can share a funny or emotional video. Of course, including a call to action can boost engagement—something like:
“Share this touching video with your loved ones!”

  • Post at the “Golden Hours” and “Golden Days”

Research shows that posts published on Thursdays and Fridays receive 18% more engagement than on other days. Additionally, the best times to post are 6:30 AM, 10:30 AM, 12:00 PM, and 5:30 PM – 10:00 PM, which can help you increase Facebook likes quickly.

  • Tag Friends and Add Hashtags

This method increases your post’s reach and helps you gain more likes effectively.

  • Engage First, Post Later

Facebook’s algorithm prioritizes posts with engagement, showing them first in the Newsfeed. So, before posting, interact with your friends’ posts by liking and commenting. After that, publish your own post and engage with it to boost its visibility.

Read more: How to Optimize Facebook Images to Increase Fan Page Likes

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When sharing content, the best principle to follow is the 80/20 rule. This means 80% of your posts should be entertaining and useful for your audience, while the remaining 20% can be promotional.

Additionally, the quality of your posts is often judged by the number of likes, comments, and shares they receive. If you only focus on self-promotion, your followers may find it boring, and such content is unlikely to get much engagement. Here are some key strategies to improve your posts:

  • Keep your status updates short and concise. Ideally, they should be limited to 80 characters or less if possible.
  • Make sure the questions you ask in posts are simple and easy to answer—preferably with a “yes” or “no” or a quick response. This will help gather more user feedback.
  • Use images frequently in your posts. Images have a significantly higher chance of getting likes, comments, and clicks compared to plain text.

1.4. Analyze Competitor Pages to Increase Facebook Likes

This doesn’t mean copying your competitors exactly, but rather learning from them to save time and effort in developing your own strategies.

If you’re running a Facebook page for fashion products, study how successful brands in your industry operate. Look at their:

  • Types of content they post
  • Posting frequency
  • Best-performing posts
  • Engagement levels
  • Time of posting
  • Customer interactions

Read more: How to Analyze Competitors for a Winning Facebook Strategy

1.5. Invite People to Like Your Page

This is an essential step when you first create your Facebook fan page to increase your likes. However, you shouldn’t invite friends to like an empty page. First, post a few engaging pieces of content so that visitors can immediately see the value your page provides.

Also, avoid rushing to invite everyone at once. Start with close friends who are more likely to like your page simply because you asked. They can also invite their own friends to like your page, acting as influencers to help you gain organic growth. Don’t forget to thank them for their support!

Once your page has gained a decent number of likes and some quality content, you can begin inviting acquaintances or less familiar connections. While not all of them will like your page, if your content aligns with their interests, getting likes won’t be difficult.

1.6. Add a Facebook Button to Your Website

Likes from your website or blog are often high-quality likes. When visitors land on your website, it means they are already interested in what you offer. If they choose to like your Facebook page, it’s because they want to receive more updates from you regularly.

This is one of the most effective strategies for leveraging the traffic on your website or blog. In reality, almost every business owns at least one website or blog to support its operations. You can take advantage of this by embedding a Facebook “Like Box” on your site.

This method is highly effective because it allows visitors to become fans without leaving your website. Additionally, you should include a Live Stream Widget alongside the Like Box to display your latest Facebook activity and enable fans to comment directly within the Like Box.

Typically, if visitors appreciate your website, they are highly likely to like your Facebook page to stay updated with your business.

Read more: Top 15 Free Facebook Sales Software Solutions

1.7. Organizing Mini-Games to Boost Facebook Page Likes

Hosting mini-games on your Facebook fan page is an effective way to excite customers and attract a large number of new followers.

The appeal of the prize encourages people to like your page and engage, at least during the contest. If your content is engaging and leaves a positive impression, these participants may turn into potential customers.

The type of contest should be tailored to your business. Some popular formats include:

  • Photo contests
  • Writing competitions
  • Creative idea challenges
  • Simple lucky draw games, where participants comment a random number and winners are selected accordingly

To maximize reach, you should require participants to like your fan page, like and share the post publicly, or tag friends to increase engagement.

Key Considerations When Creating a Mini-Game on Facebook:

Before launching a mini-game, you need to define its purpose:

  • Are you aiming to increase Facebook likes?
  • Do you want to boost brand awareness?
  • Are you looking to drive engagement and sales?

Each goal requires a different set of rules and execution strategies.

Choosing the right prize is also crucial. The reward should be appropriate for your target audience:

  • If targeting students or young people, opt for trendy and cute gifts.
  • For working professionals, practical and reliable rewards work best.
  • For men, tech gadgets are often the most attractive prizes.

Popular Mini-Game Formats:

  • Like & Share the post, Like the Fan Page, and Comment a lucky number
  • Like & Share the post, Tag three friends, and Comment a lucky number
  • Like & Share the post with a hashtag, then leave an email to receive a gift

You can also customize the rules to make the game more engaging and aligned with your goals. However, avoid making the rules too complicated—the process should be simple, concise, and easy to follow to attract maximum participation.

The duration of a mini-game should not be too long—ideally between 3 to 7 days, depending on the game format. Winners can be selected using a lottery system or random number generators. At the end of the mini-game, you should include a call-to-action (CTA) encouraging participants to follow your fan page for prize updates and future events.

After the mini-game concludes, it is essential to analyze the results:

  • Did you achieve your initial goals?
  • Did the participants match your target audience?
  • Was the game structure effective?

By evaluating these aspects, you can improve future campaigns.

1.8. Encourage Fans to Tag Friends in Photos

This smart strategy not only increases engagement and likes for your fan page but also strengthens your relationship with customers.If you are hosting an event and have taken photos with customers, upload them to your fan page and encourage participants to tag themselves and their friends.

Why This Works:

  1. Psychological Effect:

    • Customers feel valued and appreciated when businesses acknowledge them.
    • Tagging themselves in photos creates a sense of connection and loyalty to your brand.
    • For example, Tuổi Trẻ newspaper successfully used this strategy in their 35th anniversary celebration campaign.
  2. Powerful Organic Reach:

    • When people tag themselves, the photo appears on their News Feed, making it visible to their friends and followers.
    • This creates word-of-mouth marketing, where customers spread awareness about your brand for free.

This method can significantly increase page engagement and likes organically.

1.9. Create Viral Videos to Boost Fan Page Likes

If you can create a viral video that resonates with the community, it will attract far more attention than regular text-based posts, links, or status updates.

A viral video should be:

  • Humorous, emotional, or thought-provoking
  • Related to your products, services, or fan page theme
  • Aligned with the brand message and values

To maximize impact, consider:

  • Adding a video tab landing page, so new visitors see it first.
  • Pinning the video to the top of your fan page for better visibility.

Many businesses mistakenly upload videos to YouTube and then share them on Facebook. Instead, upload videos directly to Facebook. Why?

When a video is published on Facebook and embedded on a website, a Like button appears in the top-left corner of the video player. This subtle yet effective feature encourages viewers to like your fan page, helping you increase followers effortlessly.

1.10. Include Your Fan Page in Marketing Materials

Businesses spend huge budgets on marketing campaigns, including printed materials such as business cards, banners, posters, newspapers, letterheads, etc. Instead of only displaying your website and email address, you should also print your Facebook fan page link on these materials.

Combining offline advertising with social media promotion can be highly effective. Since a large percentage of consumers use Facebook, adding your fan page link gives them an easy way to connect with your brand rather than just glancing at a banner and forgetting about it.

1.11. Add Your Fan Page Link to Your Facebook Profile

If you check below your profile picture on Facebook, there’s a mini bio section where you can add a short description about yourself.

A smart trick is to insert your fan page link in this section. Since Facebook limits the number of characters, make sure your text is concise and stays within the allowed character count.

This method is especially effective for personal profiles with high credibility, as followers will be more likely to trust and like your fan page.

1.12. Gain Free Fan Page Likes Through Other Social Networks

Besides Facebook, you can leverage other social media platforms such as Twitter, Pinterest, and Instagram.

For example, many business owners overlook the importance of linking their Twitter account to their Facebook fan page. This is a big mistake, as they may lose a massive potential audience.

Connecting these platforms allows you to convert Twitter followers into Facebook fans by automatically sharing your Facebook posts on Twitter with a direct link to the original post.

Key Considerations:

  • Twitter has a 140-character limit, so ensure your message is short yet engaging.
  • Add your fan page link to your Twitter profile and background for better visibility.

This simple yet effective trick can help drive more traffic to your fan page and increase engagement.

Read more: Extremely Effective Ways to Increase Your Fanpage Reach.

1.13. Buying Likes – The Fastest Way to Increase Facebook Likes

  • Using Facebook Apps

There was a time when I dreaded opening my Facebook account—dozens of irrelevant notifications flooded my feed, mostly invitations from friends to use some fortune-telling or quiz apps. These apps claimed to reveal who was secretly following you or who cared about you the most, primarily playing on curiosity and killing time. But my friends kept playing them enthusiastically, sometimes multiple times a day!

One requirement for using these Facebook apps was to like a specific page and then invite friends to participate or share it. What seemed like harmless fun turned out to be an effective Facebook like-generating strategy for those in the business of “buying Facebook likes.” Imagine this: if an average user has around 1,000 friends and they play the app, inviting all their friends, your page could gain likes exponentially.

With this method, your fan page can receive anywhere from 500 to 1,000 likes per day, with each like costing just a few cents. In just a few days, you can accumulate a significant number of likes. In contrast, running Facebook Ads would cost at least a million VND (around $40) to achieve the same results over a much longer period.

At first, social media users enjoyed these Facebook apps as entertainment, but over time, they became frustrated with the constant spam notifications. Some even publicly unfriended those who frequently sent app invitations.

  • Like-for-Like Exchanges

This method is straightforward: if someone likes your page, you like theirs in return. To facilitate this process, several websites have been created to act as trading platforms, assigning virtual currency as a unit of exchange. Some popular platforms include Tiepnoi.com, Addmefast, Getlikespro, and Like4Like.

Since these services cater specifically to those looking for likes, they don’t face the same backlash as Facebook apps. Additionally, in addition to virtual currency, users can also pay real money for more significant benefits. This is one of the fastest ways to increase Facebook likes that you should consider trying.

Should You Buy Facebook Likes When Selling Online?

At this point, you might find buying likes extremely tempting, right? It rapidly increases your Facebook likes, which is often seen as a badge of credibility for online businesses. The more likes you have, the greater the chance that your product promotion posts will reach a wider audience.

Sure, likes alone won’t put food on the table, but having a high number of likes significantly boosts your ability to sell and make money online.

  • So Why Not Just Buy Likes?

The reality isn’t as pretty as it seems. Likes can be beneficial for online sales, but only if they are quality likes, not fake ones. The problem with buying likes using these methods is that people only like your page to get something in return—they don’t genuinely care about what your page is about or what you’re selling. So, do these fake likes actually bring in customers?

Don’t try to justify it by saying that exposure is enough—that the more people who see your page, the better, and that eventually, someone will buy from you. Business is not a game of luck. You need a clear strategy and must target the right audience instead of spreading yourself too thin.

Also, remember that Facebook doesn’t just have a “Like” and “Follow” button—it also has “Unlike” and “Unfollow” buttons. If people find your page annoying or have no real interest in it, they can easily remove it from their feed. That means all the effort you put in from the beginning could be wasted.

1.14. How Many Posts Should You Publish Per Day?

The number of posts depends on the number of likes and engagement your page receives. You should adjust accordingly, but based on experience, here’s a general guideline:

  • Less than 1,000 followers → Post 2-4 times per day.
  • 10,000 – 15,000 followers → Post 5-7 times per day.
  • More than 15,000 followers → Post 7-10 times per day.

However, these numbers are just theoretical. What works for one page may not work for another. The best approach is to experiment and track the results. Once you have real data, you can fine-tune your posting frequency to best suit your audience.

Read more: 15 Ways to Post Sales on Facebook to Close Thousands of Orders

2. Utilizing Fanpage Engagement for Online Sales

2.1. Running Ads for Users Who Have Interacted with Your Fanpage

Facebook has introduced a powerful new feature—ads targeted at users who have already interacted with your fanpage. This feature allows you to create an audience segment based on engagement with your fanpage within the last 365 days, making it a valuable tool for marketers.

How Can You Use This Feature?

  • Users who have visited your fanpage
  • Users who have engaged with your fanpage in any way (likes, shares, comments, messages, call-to-action clicks, website clicks)
  • Users who have clicked a call-to-action on your fanpage
  • Users who have interacted with your content
  • Users who have sent messages to your fanpage
  • Users who have saved your posts or saved your fanpage

Now, you can fine-tune your ad targeting based on whether you want to go deep (targeting a specific audience) or wide (targeting a broader audience). Whether your fanpage has a small or large following, this feature offers flexibility.

In my opinion, being able to target ads at engaged users is a game-changer. It optimizes ad spending compared to traditional Facebook ad methods. Instead of bringing users to your website and using remarketing pixels, you can now create a customer funnel directly on Facebook. This allows you to refine targeting based on specific services or products.

How to Create a Custom Audience from Fanpage Interactions?

It’s very simple! Follow these steps in Facebook Ads Manager:

  1. Go to the “Audiences” tab
  2. Click “Create Audience” → “Custom Audience”
  3. Select “Engagement on Fanpage”

From here, you can customize your audience based on different engagement types, ensuring your ads reach people who have already shown interest in your page. This method optimizes ad targeting, increases conversion rates, and maximizes advertising efficiency.

Continue selecting: Page

At this point, Facebook will give us the options as stated above

How to Use This Feature More Effectively?

If your fan page does not have many fans yet, the simplest option is: “People who have interacted with the page.”

Note: After creating a custom audience, you may need to wait about 30 minutes for it to be ready for use.

If the created audience is too small (a few thousand or tens of thousands), you can generate a lookalike audience based on the recently created engaged audience.

Click on the audience that has interacted with the Fanpage → Select the “Actions” tab → Choose “Create Lookalike Audience.”

In the next step, if you are running ads in Vietnam, select Vietnam as the country, name the audience group, and choose to create the audience.

Note: You can adjust the similarity level from 1% to 10%, depending on how closely you want the audience to match.

Now, in the ad interface, you can select the custom audience you created in the previous steps.

Read more: Creating a simple and effective potential customer list on Facebook.

2.2. Sending Promotional Programs

A great strategy is that once you have a customer list of people who have interacted with your page, you can take advantage of these profiles to send promotional program details via inbox messages.

The Facebook like-boosting methods mentioned above are not only useful for new business owners but also for experienced entrepreneurs who may have overlooked them. Building a high-quality fan base on your Facebook page helps increase conversion rates and generate revenue for your online store and Facebook sales.

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